sweetFrog Mascot Scoop Appointed Honorary Christmas Elf

sweetFrog Enterprises, LLC is excited to announce a special Christmas promotion featuring its lovable mascot Scoop, who has been appointed as an honorary elf by Santa Claus to help compile his list of good little girls and boys. In addition, sweetFrog has created a delicious holiday treat, The Santa Swirl, and designated it as the Official Treat of The North Pole.

Topped with crushed candy canes and hot fudge, The Santa Swirl is a tasty twist of Chocolate Hazelnut and Italian Cookie gelato. It will be a limited time offering, available in sweetFrog shops starting Black Friday through the end of December.

Scoop the Elf is a limited edition plush toy wearing a red suit and hat with white trim, who will soon become a part of holiday celebrations worldwide. Scoop the Elf can be ordered online now at http://www.sweetfrog.com and will be in sweetFrog shops starting November 23.

“Scoop’s new role as Santa’s helper is sure to bring smiles to sweetFrog fans everywhere,” said Matt Smith, chief marketing officer for sweetFrog. “And, we’re thrilled to begin two new holiday traditions with Scoop the Elf and The Santa Swirl.”

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About sweetFrog®

sweetFrog, one of the country’s top frozen yogurt concepts, prides itself on providing a family-friendly environment where customers can enjoy premium frozen yogurt, ice cream, gelato and sorbets with the toppings of their choice. There are approximately 300 sweetFrog locations in over 25 states and the Dominican Republic. In 2018, sweetFrog was acquired by MTY Franchising USA, Inc., a member of one of the fastest growing franchising conglomerates in the world. Between it and its subsidiaries, it has a portfolio of nearly 29 fast-casual and quick-service restaurant brands with approximately 3000 locations in roughly 35 countries.

For more information about sweetFrog, please visit: www.sweetFrog.com