sweetFrog Returns to sponsor BK Racing, David Ragan at Richmond

sweetFrog Returns to sponsor BK Racing, David Ragan at Richmond

BK Racing announced that sweetFrog premium frozen yogurt has returned to sponsor David Ragan and the No. 23 sweetFrog Toyota Camry for the Federated Auto Parts 400 at Richmond International Raceway (RIR).

Earlier this season sweetFrog made their NASCAR debut with BK Racing and Ragan at Richmond. sweetFrog is a chain of self-serve premium frozen yogurt retail stores where you select the flavors and toppings of your choice. The frozen yogurt chain was started in Richmond, Virginia in 2009. sweetFrog currently has over 340 stores in 25 states, and international locations in the United Kingdom and the Dominican Republic.

“I am excited to have sweetFrog back on our Toyota for Richmond,” said Ragan. “We had so many compliments on the car back in April and this car is really going to stand out under the lights. What I’m really looking forward to about Richmond is the chance to visit the local sweetFrog store and meet some fans and eat some yogurt. I hope to see many of our BK Racing fans there on Friday night.”

“Our entire team had a great time with sweetFrog back in April, we are excited to welcome them back for another race with David Ragan,” said Doug Fritz, CMO of BK Racing.”

“We are proud to be a part of the BK Racing team again in Richmond,” said Patrick Galleher, sweetFrog CEO. “David is the perfect person to represent the sweetFrog brand and we are excited to watch the No.23 team race under the lights at our home track.”

Meet David Ragan on Friday night, September 9th from 7:30-8:30 p.m. at the sweetFrog store located at 11415 Midlothian Turnpike.

About sweetFrog®

sweetFrog, one of the country’s top frozen yogurt concepts, prides itself on providing a family-friendly environment where customers can enjoy premium frozen yogurt, ice cream, gelato and sorbets with the toppings of their choice. There are approximately 300 sweetFrog locations in over 25 states and the Dominican Republic. In 2018, sweetFrog was acquired by MTY Franchising USA, Inc., a member of one of the fastest growing franchising conglomerates in the world. Between it and its subsidiaries, it has a portfolio of nearly 29 fast-casual and quick-service restaurant brands with approximately 3000 locations in roughly 35 countries.

For more information about sweetFrog, please visit: www.sweetFrog.com